Three Lessons Learned from Writing a Book

:: In retrospect, I’ve always wanted to be an author. Growing up in a bookish family, I spent much of my childhood reading. In college, I majored in English literature while dabbling in psychology and biology. But whenever I tried writing fiction, my inner critic was scathing. Creative writing terrified me. And nonfiction? I wasn’t an expert in anything. I put the idea of being an author on the shelf and went on with my life. But it was never completely gone. Lifelong dreams have a way … [Read more...]

Top Five Lessons Learned from My 16 Years as an “Interim VP Marketing”

:: Since founding my consulting company in 2001, I’ve been serving Silicon Valley CEOs as an interim VP marketing. Usually they are running smallish companies and either haven’t yet brought a full-time VP marketing on board or they just lost their VP marketing for some reason. Either way, my clients are wise enough to realize that they’re operating under a handicap – likely losing both mindshare and market share -- if this role is vacant. After serving 12 companies in the last 16 years, I took … [Read more...]

Why Do Consultants Have Crappy LinkedIn Profiles?

:: I just read a content marketing article that said I should be provocative and emotional in my headline. My style is usually much more supportive and complimentary. However, now I’ve got your attention, let’s look at some of the problems consultants have with their LinkedIn profiles. Consultants are smart We know we should be paying attention to our LinkedIn profiles. We’ve read the statistics on how many people are looking at it. We know that although we may not get business through … [Read more...]

No Is Not A Four Letter Word

:: If you're like a lot of successful women leaders, you have a lot on your plate. There are businesses to run, meetings to go to, kids to take hither and yon, husbands or partners who need you and perhaps even elderly parents that also need your time and care. All of these compete for your unwavering attention pulling you in multiple different directions all at the same time it would seem. This constant doing, doing, doing, usually means there isn't a lot of time left over for YOU, your … [Read more...]

Leaders Network Retreat Provides Insights and Connections to Fuel for Business Growth

:: “In order to understand the world, one has to turn away from it on occasion."  Albert Camus Turning away from the day-to-day "busy-ness" of running your business is critical to remembering why you started it and what you need to do to propel it forward. I am huge believer in regular and focused retreats because they have been critical in the success of my business. My most recent retreat (July 21-22, 2017) with the Women In Consulting Leaders Network team was no exception. Fifteen of us … [Read more...]

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