10 Things I Do On LinkedIn Each Week.

LinkedIn was the subject of the WIC South Bay Satellite meeting this month, and we were treated to a fun and informative luncheon with Sandy Jones-Kaminski.  Here is her post outlining 10 things to do on LinkedIn each week!

During my keynote presentation at the annual BlogHer conference in Chicago last year, I was surprised to learn that about 80% of the bloggers in the room were hardly utilizing LinkedIn at all.  After that presentation I knew it was about time that I shared publicly the 10 things I do on LinkedIn each and every week.LinkedInPen_by SandyJK

By sharing this secret sauce…oops, I mean blog post, my goal is to inspire others to do more on this powerful professional networking platform so we all can leverage this modern “marketing channel.”  And since like so many things, what you put into your time on LinkedIn is directly correlated with what you’ll get out of it, I recommend spending at least 30-60 minutes on LinkedIn each week.  For me, some amazing things have happened, including:

Being invited to be a paid speaker at an annual global user group conference

  • Securing numerous press interviews when my book was published
  • Being asked to participate in interviews about networking best practices and my Pay It Forward Party networking events
  • Receiving an invitation to contribute to an online women in business summit as the expert on Leveraging LinkedIn for Business
  • Acquiring loads of new Mastering LinkedIn for Business or Career clients
  • Receiving invitations to be a guest blogger/columnist for numerous online publications
  • Expanding my network to include some talented and generous new collaborators, excellent vendors and even a few high-quality referral partners

If you start doing even just a few of the tactics below, I’m certain you’ll soon see some new (and welcome!) outreach, activity and more.
(Tip: Write down the number of profile views you have on the day you start doing some of these and then check again about a month later.)

10 Things I Do On LinkedIn Each Week:

  1. Update my status on my profile with either news about a connection’s new book or an upcoming speaking engagement I have.
  2. Share something worthy that a connection has posted.
  3. Review my Home page and Like or Comment on things my network has shared.
  4. Review who’s looking at my profile and see if there is anyone I want to connect with on the list.
  5. Share an industry-relevant article, freebie, blog post or maybe a new service offering on my Bella Domain Media company page.
  6. Endorse the skills or expertise I’m comfortable endorsing for direct connections.  (Why do some folks endorse people they probably couldn’t vouch for during a reference request?!)
  7. Research people or companies I’m interested in or are targeting for future work or collaborations.
  8. Read posts from and/or follow some new thought leaders or Company pages.
  9. Check out what’s happening within some of the groups where I’m most active.  (Comment, Share and Like where appropriate.)
  10. Grow my network by sending personalized invitations to Connect to the new people I meet (and like) each week.

What things do you do on LinkedIn on a regular basis?  Please feel free to add your weekly “LinkedIn To Dos” in the Comments section so others can learn from you as well.  Thank you!

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© 2014 Sandy Jones-Kaminski | All rights reserved.

sandy@belladomain.com' About Sandy Jones-Kaminski

Sandy Jones-Kaminski is the principal consultant and Chief Connecting Officer of Bella Domain Media, which produces engaging and share-worthy content for events, social media and integrated marketing that drives new business. She's also the author of I'm at a Networking Event--Now What???, the #1 pick on the Inc.com 2010 Business Book Wish List and creator of the DIY LinkedIn Profile Audit Checklist.

As a consultant, Sandy advises her clients on ways to leverage LinkedIn to grow their business, polish their personal brand to attract new clients and how to develop an effective professional networking strategy. She believes that beyond self-promotion, networking builds community and creates healthier and stronger business environments. She often speaks publicly offering webinars, keynotes, workshops and boot camps.You can reach her via belladomain.com or start a conversation with her on Twitter: @sandyjk

Comments

  1. Great recap of your talk, Sandy…I can’t see this list enough!!! One thing I went away and did right away after she spoke to us was set up my Company Page on LinkedIn…now I need to figure out how much activity I need to do from there vs. from my profile, but it sure looks official!

  2. This is a great list Sandy. Although categorized as social media, LinkedIn is much different than most and requires a different approach. Most people join LinkedIn and connect with people because they’re told it’s a good idea. They are missing the strategy behind it. If people did most, if not all of the items you listed, they would develop not only a larger network, but a stronger one.

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