What Is Sales 2.0? Leveraging Web 2.0 Technologies for Sales

There’s a lot of buzz these days about sales 2.0. Articles and blogs on the topic are posted daily. Webcasts and videos are prevalent. Books are hitting the shelves. And conferences, such as the 2009 Sales 2.0 Knowledge Share Conference, are being held. Still, many sales and marketing professionals are unsure what sales 2.0 is all about. This latest article by Mary Gospe (KickStart Alliance) in the Women in Consulting (WIC) Featured Article Series provides answers.

Read “What Is Sales 2.0? Leveraging Web 2.0 Technologies for Sales

avery@aveconsulting.com' About Avery Horzewski

Principal of AVE Consulting, Avery is a marketing and customer communications consultant, and serves on WIC's board of directors as president. As a consultant, she works with companies of all sizes to develop compelling, persuasive, and effective customer-centric marketing and communication strategies that encompass everything from websites to social media to print collateral. Avery assumed the role of WIC president in January 2010, after overseeing the organization’s marketing, PR, social media, and website initiatives for three years.

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