Going Gray: When did my hair become part of my resume?

:: I wrote this blog in the spring, but only had the nerve to post it after reading an article on the same topic in yesterday's New York Times. Author and age activist Ashton Applewhite’s  call to action is the same as mine: "Rather than hiding from age, supposing women embraced it by not trying to look younger than their years. That might help remove the stigma of aging." I remember the day I decided enough is enough…my hair dresser politely suggested that I needed to start coming to see her … [Read more...]

Member Success Story: Intuit Honors Renee Daggett’s AdminBooks As Top 15 Firm

:: WIC Member Renee Daggett and her firm AdminBooks made the papers today after being named one of the Top 15 global firms by Intuit. She started her business "while the kids were at school." Over the years, her business grew and she has surrounded herself with women she is "investing in" giving them a chance to climb the ladder and get the education they need. Today, "Daggett’s proactive, nurturing work ethic is turning heads and changing the landscape in the tax preparation and … [Read more...]

Three Lessons Learned from Writing a Book

:: In retrospect, I’ve always wanted to be an author. Growing up in a bookish family, I spent much of my childhood reading. In college, I majored in English literature while dabbling in psychology and biology. But whenever I tried writing fiction, my inner critic was scathing. Creative writing terrified me. And nonfiction? I wasn’t an expert in anything. I put the idea of being an author on the shelf and went on with my life. But it was never completely gone. Lifelong dreams have a way … [Read more...]

Top Five Lessons Learned from My 16 Years as an “Interim VP Marketing”

:: Since founding my consulting company in 2001, I’ve been serving Silicon Valley CEOs as an interim VP marketing. Usually they are running smallish companies and either haven’t yet brought a full-time VP marketing on board or they just lost their VP marketing for some reason. Either way, my clients are wise enough to realize that they’re operating under a handicap – likely losing both mindshare and market share -- if this role is vacant. After serving 12 companies in the last 16 years, I took … [Read more...]

Why Do Consultants Have Crappy LinkedIn Profiles?

:: I just read a content marketing article that said I should be provocative and emotional in my headline. My style is usually much more supportive and complimentary. However, now I’ve got your attention, let’s look at some of the problems consultants have with their LinkedIn profiles. Consultants are smart We know we should be paying attention to our LinkedIn profiles. We’ve read the statistics on how many people are looking at it. We know that although we may not get business through … [Read more...]

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