Writing With Authority: Do Your Words Hold You Back?

:: Your professional, online identity is clothed in written words. Pay attention to its appearance. Whether you’re blogging, writing a book, or sending out reports to your management team, your written words are an important part of your business persona. Have you taken a close look at what you’re presenting to the world? Writing, authority, and your personal brand Every year, Women In Consulting conducts research into best practices for consulting. (The results of this year’s survey … [Read more...]

WIC’s LinkedIn Event Sold Out

:: Sixty plus Women In Consulting members made the trek to Sunnyvale last week to hear the latest tips on how to grow their consulting practice with LinkedIn. WIC members got to network with each other and the LinkedIn team.  Between sips of wine and excellent food, every WIC member in attendance got a professional headshot courtesy of LinkedIn. Thank you to the team of customer success managers who hosted and shared best practices on the ever-growing professional networking platform, now … [Read more...]

Best Practices Survey

:: It’s back and we want to hear from you. Our 15th Annual WIC Best Practices Survey is open March 14-April 14. A comprehensive analysis of the state of consulting businesses in the Bay Area It’s hard to believe but this is the 15th year WIC has run our best practices survey. Over the years, it’s offered interesting insights into the evolution of Bay Area consulting businesses, such as billing trends and rates, consulting expertise and specialties, structure and operations. Our survey … [Read more...]

Want to Get the Most out of WIC?

  :: I’ve never been much of a joiner. Though highly collaborative in my business practices, personally I am somewhat of a lone wolf. Last year my good friend and WIC stalwart, Jennifer Berkley Jackson, inspired me to join WIC and then recruited me to be the Director of Programs, General Meetings. In 2017 I take over as President. Stepping into the role of President puts me in a long line of women whose commitment to the community built WIC into a well-respected professional … [Read more...]

Six Tips From a Newsletter Marketer

:: Did you know that:   We encounter more than 5,000 media messages a day.   We’re aware of only about 150 of them.   And only four to 12 of them make any impact on us. That’s bad news if you’re trying to break through the clutter and get your message to your prospects and clients. Fortunately, consistent, informative email newsletters can help you get heard above the noise. According to the Annuitis Group, “businesses that send lead-nurture emails generate 451% more qualified … [Read more...]

Women In Consulting Blog

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