I just finished reading an interesting post on Copyblogger by Sonia Simone. I love people who aren't afraid to question the status quo or express an opposing viewpoint to acceptable practices. I love it even when I don't agree with them, because it keeps the conversation going, ensures we don't get complacent, and pushes us to explore all the avenues. The mantra in social media is to invite feedback, engage in conversation. Sonia isn't advocating ignoring comments. Rather, she suggests we … [Read more...]
Questioning the Status Quo Is a Good Thing
Filed Under: Top Consulting Tips Tagged With: Running a Consulting Business, social media, social media lessons, Starting a Consulting Business, Top Consulting Tips
A Skeptic’s View on Social Media: LinkedIn
In my first “Skeptic’s View” post, I admitted to signing up—grudgingly—for many of the social media tools because they simply aren’t the way I prefer to communicate. However, as a consultant who helps companies develop and implement effective customer communication strategies, it’s my job to understand the various mechanisms by which users want to interact—and more and more users want to interact using social media. Since diving into the various social media tools, I’ve … [Read more...]
New Twitter Tool TBUZZ Makes It Easy to Tweet About Web Pages
I discovered a new tool that I already love -- TBUZZ. It makes it easy for you to Tweet about the Web pages you visit without having to go to Twitter or TweetDeck or similar tools. Here's how it works: Once installed, TBUZZ appears in your browser toolbar. When on a Web page that you want to share with your Twitter followers, simply click the TBUZZ icon in your toolbar. A TBUZZ window opens, with an already-shortened URL to the page and available character count. Type what you want to … [Read more...]
Filed Under: Consulting Training and Education Tagged With: Consulting Training and Education, social media lessons, social medial tools, tbuzz, twitter
10 Reasons to Either Un-follow/Not Follow Someone on Twitter
Okay, I admitted in a previous post on Nine Twitter Tips for Business that I'm not someone who follows everyone who follows me because it's the polite thing to do. So of course, I would find this nice little post on the TerraFarm blog to my liking. Here are Tom's top 10, all of which are worth keeping in mind as you start to Tweet: Your picture hasn't been set. Your name is comprised of works like money, cash, free, sex.... You auto-DM me when I follow you. Your Tweets are full of … [Read more...]
Filed Under: Running a Consulting Business Tagged With: Running a Consulting Business, social media lessons, social media tools, Starting a Consulting Business, twitter
Nine Twitter Tips for Business
Jason Snell of Macworld.com wrote a nice overview on nine ways to use Twitter for business. It's a great introduction for those who are unsure how Twitter can be used for business. I agree with everything he says for the most part, with the caveat that you should assess any recommendations in light of your own audience, as well as what makes sense for your business. Consumer companies will have different needs from business-to-business companies who will have different needs from consultants … [Read more...]
Get Inspiration from These 125+ Twitter Themes
instantShift.com posted a nice article showcasing what they believe to be 125+ incredible Twitter themes. I thought I'd share them on WIC's blog to show readers what's possible with Twitter themes. http://www.instantshift.com/2009/01/18/125-incredible-twitter-themes/ … [Read more...]
Filed Under: Consulting Training and Education Tagged With: Consulting Training and Education, social media lessons, social media tools, twitter
Creating Social Media Success for Consultants
Women in Consulting Seminar: Creating Social Media Success for Consultants Tuesday, June 16, 2009 from 8am - 12pm Early Online Registration Closes, Monday, June 1, 2009 Facebook, Twitter, LinkedIn-almost everyone has heard of these social media tools. Millions are using them for personal enjoyment, and many business-to-consumer companies are capitalizing on this popularity. But do these tools make good business sense for consultants and small business owners? Can they help you generate … [Read more...]
Filed Under: WIC News Tagged With: social media lessons, social media success, social media tools, WIC News
MarketingProfs Survey: Inside the Minds of Twitter Users
Ann Handley, editor in chief of MarketingProfs (a WIC partner) posted an article on Mashable about a Twitter survey conducted by MarketingProfs. It's worth the read, but then again, I'm biased. It was nice to see I'm not the only one who: Doesn't follow everyone who follows me, and doesn't expect everyone I follow to return the favor Doesn't think large twitter followings = greater intelligence, expertise, or respect Isn't bothered if nobody responds to my tweets (but I do enjoy … [Read more...]
Social Media Ain’t About One-Night Stands, It’s About Relationships
I love Mack Collier's "Social Media Ain't About One-Night Stands, It's About Relationships" post on The Viral Garden. It's short and sweet, with a couple of good examples to underscore his point. I love it, though, because of the key point he drives home: social media is about communicating. As many of you may notice, communication is a common theme in my posts. I love communication (studied it in school, actually), and doing it effectively is the key ingredient to business success -- and … [Read more...]
Marketers’ Top Social Media: Twitter, Blogs, LinkedIn, Facebook
Marketing Vox summarizes a social media study by Michael Stelnzer that set out to understand how and why marketers are using social media to grow and promote their businesses. The study found that Twitter, blogs, LinkedIn, and Facebook -- in that order -- are the top four social media tools used by marketers. Given that the study ("How Marketers Are Using Social Media to Grow Their Businesses" PDF) "began with a Twitter post, which was then re-posted by users onto Facebook and blogs," it's … [Read more...]
