Want to get found on LinkedIn - by both potential clients and people who place consultants? To identify good matches for those needs, there are 3 basic paths that are used, depending on the particular needs. I'll speak first to the search path itself, and how we as consultants can influence being found. Think of this blog as the beginning of applying some SEO elements to your LinkedIn profile (although LinkedIn's search functionality is not at the level of Google's). The first path is a … [Read more...]
Tips for Running a Successful Consulting Business Even When the Economy Is Down
November 22, 2008 By Leave a Comment
Don't let the headlines and news stories paralyze you. While there's abundant fear about the economic uncertainty, it's important that we not let anxiety freeze us into inaction. This is especially true if year-end is historically a slower time for some of us. Yes, there are layoff announcements and some companies are putting new hiring on hold. However, a recent survey by consulting firm Towers Perrin found that most companies aren't looking at mass layoffs as a solution in this recession -- … [Read more...]