Nintendo Wii…Ingenious Marketing Strategy!

Our family just became one of the millions of U.S. households that have gone Wiiiiiiii...!  That's Nintendo Wii...we got one...and all three of us are hooked! Since I have never been hooked by video games, I pondered what was different about this console.  Nintendo has figured out a way to grab a part of the market that wasn't spending $$ for consoles/games: Boomer Families.  Ingenious! By focusing on making fitness fun and providing an experience that seems very customized (and also … [Read more...]