Want to Get the Most out of WIC?

  :: I’ve never been much of a joiner. Though highly collaborative in my business practices, personally I am somewhat of a lone wolf. Last year my good friend and WIC stalwart, Jennifer Berkley Jackson, inspired me to join WIC and then recruited me to be the Director of Programs, General Meetings. In 2017 I take over as President. Stepping into the role of President puts me in a long line of women whose commitment to the community built WIC into a well-respected professional … [Read more...]

Six Tips From a Newsletter Marketer

:: Did you know that:   We encounter more than 5,000 media messages a day.   We’re aware of only about 150 of them.   And only four to 12 of them make any impact on us. That’s bad news if you’re trying to break through the clutter and get your message to your prospects and clients. Fortunately, consistent, informative email newsletters can help you get heard above the noise. According to the Annuitis Group, “businesses that send lead-nurture emails generate 451% more qualified … [Read more...]

Essential Tech Tools for Entrepreneurs

:: Entrepreneurs need lots of support to be successful, and it can take many forms. For example, it’s important to have sources for trusted advice, like the Small Business Administration. It’s also key to have practical tools to get established and maintain your workflow. Here are a few valuable use cases and my go-to technology tools: Keep track of the interwebs. You probably have a number of websites and blogs you visit to get your daily dose of news about your industry. It’s a waste of … [Read more...]

Hitting the High Ground in 2017

:: As women business owners, many of us were eagerly looking forward to seeing our country’s first woman president elected in November. Unfortunately, as we all know, that didn’t happen. The aftermath of Donald Trump’s victory has been a country deeply divided, with anger and aggression erupting on both sides. Regardless of which candidate you supported, you’ll need to deal with a changed business climate in 2017.  Here are 5 factors to consider in your upcoming business dealings: … [Read more...]

The 2016 WIC Speed Mentoring Event in Review

:: When I proposed launching a WIC Mentorship Program in 2014, none of us knew where it would lead. WIC has an incredibly vibrant community, with a culture of supporting one another’s success; a mentorship program seemed a natural fit for the organization. Fast forward two years: we’ve launched six Mastermind groups and two Speed Mentoring events, with demand for more. We’ve had bumps along the way. Still, with great member suggestions – and a little patience – WIC continues to evolve the … [Read more...]

Women In Consulting Blog

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