Wondering how much you should worry about closing business in this economy? Read this article by Stanford Business School professor Jeffrey Pfeffer for a different point of view on today’s business climate.
The Crisis Facing Business: Succumbing to the Madness of the Crowd
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About Linda: Linda is the president of Women in Consulting, as well as the president of L2M Associates, a strategic marketing firm that helps organizations improve their return on marketing programs, processes, and people. She’s a speaker, educator, and author, as well as a consultant. Linda was recently named one of the top women of influence in Silicon Valley and inducted into the Million Dollar Consultant ® Hall of Fame. |
