Among the most important factors affecting your SEO results is the quantity and quality of links that point to your site. The better your content, the more people will link to you. Google essentially looks at inbound links as "votes" of love for your site- if you have a lot of quality links, your content must be good, thus they should move it up the results. Not long ago reciprocal link exchange on a links pages (you post a link to their site and they post a link to your site) was the easiest … [Read more...]
Interested in the WIC Mentoring Program? Spring session starts soon
February 5, 2010 By 1 Comment
We created a new Women in Consulting member benefit late in 2009, the WIC Mentoring Program. Our successful six-week pilot run ended in mid-October. The pilot included seven mentees who agreed to help us test the new program. These were WIC members who were interested in the program, but also ready to invest some time (and do some homework!) in order to apply the information we shared with them to help improve various aspects of their businesses. Desiree Lehrbaum (Lumen Consulting) and I … [Read more...]
How to Make 2010 Your Best Year Yet…Without Breaking Your Neck
January 24, 2010 By 1 Comment
I had the pleasure of attending WIC's general meeting last Thursday, where Kate Purmal shared insights into how we can make 2010 our best year yet...without breaking our necks! I particularly like that last part! As part of the networking exercise, everyone was asked to answer the following question: If you could choose between the following, which would you choose: You double your revenue in 2010 but work the same amount of time You keep your revenue at the current level but work … [Read more...]
Jumpstart Your Business for 2010
November 19, 2009 By Leave a Comment
It seems that the recession is finally ending. But if you’re like me, my business took a beating and I have some major planning to do to be poised for opportunities in 2010. However, it seems so overwhelming to do it all by myself. Luckily, WIC has a workshop on December 1st that can help me – and you – be ready to take advantage of the business upswing. Seven experts are available to explore all aspects of our businesses, in a one-to-one setting, and help develop the best strategic … [Read more...]
Tips for Audio Recording
August 18, 2009 By Leave a Comment
If you need to record an MP3 of a teleseminar or class, here are some tips to improve the quality of your recording: Make sure you have a foam cover on your microphone, which will limit popping of the "p" sound. Limit outside noise - don't record when traffic outside your office is heavy, or when your neighbor is mowing the lawn. Limit inside noise - send the dog out for a walk with someone, make sure your house is nice and quiet (or barricade yourself in the quietest room). Limit echoes - … [Read more...]
Nintendo Wii…Ingenious Marketing Strategy!
July 11, 2009 By 6 Comments
Our family just became one of the millions of U.S. households that have gone Wiiiiiiii...! That's Nintendo Wii...we got one...and all three of us are hooked! Since I have never been hooked by video games, I pondered what was different about this console. Nintendo has figured out a way to grab a part of the market that wasn't spending $$ for consoles/games: Boomer Families. Ingenious! By focusing on making fitness fun and providing an experience that seems very customized (and also … [Read more...]
Interested in the pilot of the WIC Mentoring Program?
July 7, 2009 By 3 Comments
WIC Members, are you interested in: - Mentoring other WIC members as they grow in their practices? - Being mentored by WIC members from whom you can learn and improve? We're creating a new member benefit, the WIC Mentoring Program, and we're starting a pilot program. This new program falls within my area of responsibility as a 2009 WIC Board member. The pilot will be a six-week mentoring program where groups convene once a week by phone. Each group will be focused on one area of business, … [Read more...]
Living the Good Life
July 5, 2009 By Leave a Comment
I was reading the July issue of Success magazine today when I came across an article that really resonated with me. The article, Isn’t Life Terrific? by R. Todd Eliason is about a man, Ed Foreman, who has made it his mission to help people enjoy life. Ed came from a poor background, had many successes (and failures) as an adult, but he lived by a simple philosophy…have a terrific day, every day. For years he has been a motivational speaker for a positive-attitude-development training … [Read more...]
