Six Tips From a Newsletter Marketer

:: Did you know that:   We encounter more than 5,000 media messages a day.   We’re aware of only about 150 of them.   And only four to 12 of them make any impact on us. That’s bad news if you’re trying to break through the clutter and get your message to your prospects and clients. Fortunately, consistent, informative email newsletters can help you get heard above the noise. According to the Annuitis Group, “businesses that send lead-nurture emails generate 451% more qualified … [Read more...]

Essential Tech Tools for Entrepreneurs

:: Entrepreneurs need lots of support to be successful, and it can take many forms. For example, it’s important to have sources for trusted advice, like the Small Business Administration. It’s also key to have practical tools to get established and maintain your workflow. Here are a few valuable use cases and my go-to technology tools: Keep track of the interwebs. You probably have a number of websites and blogs you visit to get your daily dose of news about your industry. It’s a waste of … [Read more...]

The 3 Questions You Absolutely Must Answer Before Your Next Training

:: Long before you polish up your PowerPoint and prepare the training room, there are three essential questions that you must ask to ensure the success of your next staff development training. If you can master these preliminary steps, you’ll find that your in-house sessions will be more effective and have longer lasting results. 1. Why are We Doing This? It’s a simple question, yet it’s amazing how many different answers you might get when you ask.  It’s also the first question that your … [Read more...]

The Value of One Great Idea

:: Does one of the following describe you? Your business is on a roll. You’re ready to take that next step to grow your business even further. But you’re having second thoughts. Is this really the right time? Are there any negative consequences you’re not considering? What important details could you be missing? Your business is stalling. You’ve tried everything to grow your business, but you’re just not getting anywhere. Is it time to throw in the towel? While you may think you’ve tried … [Read more...]

All About Connection – An Evening With Kristy Rogers

As the featured speaker of the November general meeting, Kristy Rogers spoke on creating genuine connection and getting the most out of networking, followed by an interactive activity where the group was able to practice their new networking skills. Below are the key points of her program along with some great tips to help you increase your networking success. As Kristy says: "The ability to produce results is all about connection." What is Connection?  It involves being liked, being … [Read more...]

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