About Lou Anne McKeefery

Be Found provides search marketing expertise to small and medium sized companies for a wide range of services from site design considerations to site modifications needed to increase their website’s search rankings as well as implementing a solid web analytics system in order to accurately determine advertising ROI. Be Found specializes in building search optimized web sites using the Word Press software platform. For more information visit http://www.Be-Found.net

SEO Concepts

seo-tips-300x218

SEO has been around since the Search Engines were born.  Much has changed in that time and many business owners are more confused than ever.  So today I thought I would give a short review on the basic SEO concepts for today's online marketing world. Most people think about what their web site will look like. But if you want people to see your site, it needs to be listed at the top of the search results pages where people will find it. That means your web site has to be designed with plenty … [Read more...]

How to Find Those Social Networking Sites

With the hundreds of social networking sites on the web just how can you easily locate them so you can enter into the conversation? This task itself could take you hours before you even begin to start talking. There is an easier way than searching the web thanks to KnowEm.com.  KnowEm has already done the research and built the data base that can help you find the most popular social network sites. At KnowEm.com you can search over 550 popular social networks, over 150 domain names, and the … [Read more...]

How To Get Your Message On All Your Prospect’s Calendars

calendar

Most of us use our calendar only to manage our schedule and to coordinate with business associates. But by having a public Google calendar, you can have a free and effective way to notify your followers and clients about upcoming seminars and events you are offering. This is a great way to subtly communicate all the great events you have planned right on their daily calendar. You can also embed this calendar into your website so you’re not duplicating your efforts. How to show all your … [Read more...]

Put Your Smile on the Web With Your Own Gravatar

gravatar-logo-thumb-240x240

Your Gravatar is a Globally Recognized Avatar or image that follows you from site to site appearing beside your name when you do things like comment on post (blog) or on a forum. Avatars help identify your posts on blogs and web forums.  This Avatar is associated with your email address, name and website link. To add your Avatar to your site is fairly simple.  Plugins are available for leading blog software and content management systems like Wordpress, Joomla, Ruby on Rails and other … [Read more...]

Feel the Love with LinkBait

Among the most important factors affecting your SEO results is the quantity and quality of links that point to your site. The better your content, the more people will link to you. Google essentially looks at inbound links as "votes" of love for your site- if you have a lot of quality links, your content must be good, thus they should move it up the results. Not long ago reciprocal link exchange on a links pages (you post a link to their site and they post a link to your site) was the easiest … [Read more...]