The authors of this blog include Women in Consulting’s (WIC) Board of Directors and other WIC leaders:
Linda Popky, President
Founder and president of L2M Associates, Inc., a strategic marketing firm that helps organizations improve their bottom line through smarter and more effective marketing investments, Linda’s strong leadership skills and experience are well suited to lead WIC into the next decade of success. She is the author of Marketing Your Career: Positioning, Packaging and Promoting Yourself for Success, as well as a speaker, consultant, and faculty member in the Integrated Marketing Program at San Francisco State University’s College of Extended Learning. linda@L2Massociates.com, 650-281-4854
Jennifer Berkley, Vice President
Jennifer is founder and owner of The Insight Advantage, she helps businesses integrate customer insight to make key business decisions in the face of emerging customer needs. jberkley@theinsightadvantage.com, 408-358-0700
Jan Richards, Secretary
A national Baldrige Award examiner for five years, Jan heads up J.G. Richards Consulting, helping companies clarify their vision, goals, and priorities; create strategic and action plans; and implement effective process management to yield greater profits by reducing costs and increasing revenues and the ease of doing business. jan@jgrichardsresults.com, 408-249-7287
Melissa Stacey, Treasurer
Owner and founder of Feeling Organized, Melissa specializes in helping homes, offices, and small businesses create customized organization systems to fit their unique needs and styles. In her spare time, she volunteers at Ronald McDonald House and San Jose Museum of Art. Melissa@feelingorganized.com, (408) 993-2237.
Avery Horzewski, Director of PR and Marketing
Avery is the founder of AVE Consulting and works with companies of all sizes to develop compelling, persuasive, and effective marketing collateral and web content. As the project lead in each AVE engagement, Avery utilizes her expertise in navigation/information architecture, project management, usability analysis, website creative direction, website strategy development, and writing-both print and Web. avery@aveconsulting.com, 408-528-7138
Deborah Plumley, Director of Membership
Principal of The Plumley Group, Deborah helps technology enterprises and sole practitioners accelerate their growth and improve their business practices through investment in training, transfer of knowledge and best practices, and prototyping business processes. deborah@plumleygroup.com 650-857-1780
Sherry Prescott-Willis, Director of Partnerships & Alliances
A former principal of Prescott Marketing and founder of Market This Strategy, Sherry has over 17 years of marketing experience in both consumer and high technology products, helping early and mid-stage companies develop effective product marketing and strategic marketing initiatives that drive revenue and impact customers. sherpr@comcast.net 650.862.8635
Karilee Wirthlin, Past President
Karilee’s company, KL Consulting, is a leading website strategy firm that works with executives at leading Silicon Valley companies, such as Borland, BEA Systems, Business Objects, Hyperion, and NVIDIA, to shape and implement with Web visions. info@klconsulting.com, 650-947-4986
Kathryn Smith, Blog Editor and Chair-Social Media
Kathryn Smith, founder of KAS Marketing, specializes in marketing strategy and communications. As the virtual marketing department for small and start-up businesses, she’s mindful of each business’ personality and needs. Her strategies focus on attracting a continuous flow of clients and an enjoyable business. KAS Marketing, 650-587-9013
Rachel Cary, Co-Chair, Social Media
Rachel is the Founder and Creative Director of Elevata Incorporated, an award-winning design firm known for its vibrant creative and cutting-edge web and print solutions. Clients love Elevata for their 20+ years of experience, exceptional customer service, flawless communication and high quality work. elevata.rachel@gmail.com 510.834.2675
